The Need for Educational Financial Wellness

College Tuition Benefit reduces financial stress and improves the affordability of higher education. The program has shown a great success rate in helping achieve a bachelor’s degree, in the shortest amount of time, and with the least amount of student debt.
Average Cost
On average, college costs more than $150,000 over four years1
The average cost of college has more than doubled in the last 20 years.
Financial Aid
87.3% of college students benefit from some form of financial aid2
Average college debt per student is
$38,000, up 2.5x in the last 10 years.
Additional Income
Bachelor’s degree holders earned 84% more than those who had only high school diplomas3
Bachelor’s Degree graduates earn $1
million more than high school graduates.
Family Financial
#1 Family Financial Focus Is Child’s Education
80% of families say their #1 financial concern is the cost of a child’s education.
$1.77T

Total student loan debt in the U.S. is approximately $1.77 trillion4
76%

of students feel high levels of stress about the college application process.5
89%

of college students will not receive a scholarship.6
1 Welding, L. (2022, June 24). Average Cost of College in the U.S. – BestColleges.com. https://www.bestcolleges.com/research/average-cost-of-college/
2 Hanson, Melanie. “Student Financial Aid Statistics.” EducationData, 3 Feb. 2025, https://educationdata.org/financial-aid-statistics.
3 WRAL. “Fact Check: Do College Graduates Earn $1 Million More over a Lifetime than High School Graduates?” WRAL.com, 31 Mar. 2023, https://www.wral.com/story/fact-check-do-college-graduates-earn-1-million-more-over-a-lifetime-than-high-school-graduates/20783647/.
4 Student Loan Debt Statistics.” Education Data Initiative, EducationData.org, 15 Jan. 2025, https://educationdata.org/student-loan-debt-statistics.
5 https://blog.prepscholar.com/why-are-college-applications-so-stressful#. Jun. 17, 2022
6 Hanson, Melanie. “Scholarship Statistics” EducationData.org, November 3, 2024, https://educationdata.org/scholarship-statistics